I can’t resist posting this Twentieth Century Fox viral video marketing gimmick. It’s just too damn funny and I loved the movie “Idiocracy”. Brawndo: The Thirst Mutilator is an officially licensed product. It’s got what plants crave. It’s got electrolytes. It sells for $39.99 (American) per case (24 16oz cans). The website description: lemon lime, 200mg caffeine, taurine, guarana, electrolytes, and everything else that plants crave – except, no fructose corn syrup. Rumor has it, because of the writer’s strike, Fox is working on a new reality show, “Ow! My Balls!” Watch for it in the new year.